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Part Three: Influence, Klout and finding what’s hot

Posted by David - September 6, 2015 - Content Strategy, Social Media, Tutorials

Tools for Measuring Influence and “Klout” “I know that half my marketing budget is wasted. I just don’t know which half.” As social media marketing has moved from a vague experiment to something that businesses and organizations take seriously, it’s become necessary to track down what are now being called “influencers” (and who used to […]

Best social media tools part 2: Twitter, Instagram and Pinterest

Posted by David - September 6, 2015 - Content Strategy, Content Strategy, Social Media, Social Media, Tutorials, Web Design

In Part 1 of this series, we took a look at tools that manage multiple social media accounts. Part 2 was about analytics that dive deep into the social streams and emerge with data that helps you understand what’s happening. These were top-level tools; this post is going to get a lot more granular, taking […]